Disney ensures that EA is a ‘good partner’ for Star Wars games

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    Will continue licensing their brands to other studios.

    The deal for a decade to Electronic Arts to develop exclusive games of Star Wars has received a lot of criticism, especially after the controversy of the boxes of booty Star Wars Battlefront II, but also by the limited releases of the saga -including the cancellation of the project of Visceral Games-. however, Disney qualifies to this partner as “good.”

    Despite the rumors of the last year about the possibility of breaking the agreement and find a new developer, Disney has explained that until the time their in-house developments, had not given good results and is satisfied with the model of licensing their trademarks -something that is also done with Marvel-.

    “For years we have tried to take care of edit games, we have acquired companies, we have sold, we have brought studies, the close. And we have seen that we are not particularly good for posting, but yes on the part of licensing, which obviously does not require to devote a lot of money,” said Bob Iger, ceo of The Walt Disney Company.

    Ensure that you maintain good relations, and in particular with AD, and plan to continue with this business model in order to find the best studies for each of their licenses.

    This year, EA has provided Star Wars Jedi: Fallen Order Respawn Entertainment, of which we know very few details.

    Disney ensures that EA is a 'good partner' for Star Wars games
    Vandal

    Disney ensures that EA is a ‘good partner’ for Star Wars games
    Source: www.vandal.net  
    February 6, 2019

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