The DFL -acronym in German of ” Deutsche Fußball Liga, German League Football- has marked a small milestone in the history of audio-visual: has made the first transmission of a game in portrait format to devices mobile. That is to say, in addition to the usual transmission in 16:9, transmitted to the meeting of the Bundesliga between VfL Wolfsburg and SV Werder Bremen in a format:9: 16.
— DFL Deutsche Fußball Liga (@DFL_Official) December 4, 2019
it Is, according to the DFL, of a necessary response to “change in the behavior of using the media and the increase in consumption of videos on mobile devices”, since that format is intended primarily for use in smartphones and in the social networking.“we See that the videos of vertical social networks on mobile devices are better received than those of horizontal orientation”, ” says Andreas Heyden, executive vice president of Digital Innovations DFL Group. “The successful test in Wolfsburg provides us with a good basis for further considerations on how to work with this new behavior of use in the future,” he adds. This test has been carried out by the companies DFL Digital Sports and Sportcast.
.@DFL_Official tested the world’s first football match to be broadcast in a vertical 9:16 format.
— Sport Innovation Society (@sys) December 5, 2019
The DFL is known for its strong commitment to innovation and quality in the audiovisual field. The Bundesliga matches are produced with up to 25 cameras, many of them are ‘special cameras’ as systems of aerial cameras, drones, the chamber of the flag in the corner -that was developed especially within the Group DFL – or even a mini ultra slow-motion camera to see the goal scoring opportunities. The German League Football uses even technology augmented reality to present various graphical elements, such as alignments of computers and statistics, as if he really could see inside the stadium.Is used five additional cameras in the stadium for production in 9:16. These cameras are of professional broadcast is turned using special tripods to achieve high-quality results and, in a room separate control, the monitors also turned 90 degrees. With this technical configuration, ‘ the quality standard of the DFL is also ensured in the format 9:16, even in Ultra HD,” says the entity.
20MINUTOS.IS – Technology
December 25, 2019
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